Chrysler, according to Automotive News, will be halting production at all North American factories due to falling sales and the worsening credit crunch. Employees are not expected to return to factories before Jan. 19th.
While other automakers are shutting down individual factories, or idling production merely for a period of days, Chrysler is has by far made the most desperate attempt to stay afloat by shutting down production for a month.
It seems the holidays won’t be so happy for Chrysler this month according to Chrysler Chicago dealers and others who wonder how the news will reflect on consumer perceptions of the ailing brand.
According to Chrysler, the credit crunch has kept many would-be buyers at Chrysler dealers Lubbock and other showrooms across the country from buying a Chrysler vehicle. Largely due to the credit situation, sales volume for the automaker has been decimated.
Chrysler sales plummeted in the month of November, down 47% from the previous year. Despite some promising results from November, such as continued interest for the Dodge Challenger and increased sales among the recently updated Jeep Liberty, sales figures painted a grim picture.
* * *
Check back soon for a Chrysler news updates.